gamescom asia, Southeast Asia’s most important B2B and B2C platform for the games industry, and Thailand Game Show, the region’s largest and most vibrant B2C gaming showcase, are officially combining forces to create Southeast Asia’s ultimate gaming stage. This unprecedented merger, debuting in October 2025, unites the best of both worlds: a powerful global business and consumer platform and an electrifying fan-focused gaming experience.
Since its inaugural edition in 2021, gamescom asia has established itself as a key event in the gaming industry, with a home base in Singapore. The most recent 4th edition, held in 2024, attracted over 40,000 attendees from 78 countries and 177 exhibitors.
In Thailand, the Thailand Game Show has consistently delighted audiences since 2006, with its 2024 event attracting over 185,000 visitors and 50 exhibitors. The union of these two powerhouses will create gamescom asia x Thailand Game Show, Southeast Asia’s ultimate business and launch platform for the games industry and its fans.
“This partnership is a game-changer for the region’s games industry. gamescom asia’s success has been built on a solid foundation in Singapore, where it has flourished since its inception in 2021, positioning Southeast Asia as a hub for gaming innovation. By joining forces with Thailand Game Show, we are unlocking unprecedented opportunities to connect global video game players with one of the world’s most vibrant and passionate gaming communities. With its rich culture and expanding gaming ecosystem, Bangkok is the ideal stage for this exciting next chapter,” said Mathias Kuepper, Managing Director and VP of Asia Pacific at Koelnmesse Pte Ltd.
“This historic collaboration presents tremendous opportunities for gamers and developers in Thailand, marking a significant leap forward for our gaming industry. With strong governmental support and cooperation, we are solidifying Thailand’s position as a premier gaming hub in the Asian region. We are grateful for gamescom asia recognising Thailand’s potential, and together, we will write a new chapter in Thailand’s gaming history that will elevate our industry to unprecedented heights. This partnership will build on what we have been doing for the past 18 years,” said Pongsuk Hiranprueck, Founder, Thailand Game Show.
“The collaboration between gamescom asia and Thailand Game Show marks a significant milestone for Thailand’s growing role in the global gaming industry. This partnership strengthens our commitment to advancing digital innovation and creativity. depa and the local gaming industry are excited to be part of this unified event, creating new opportunities for global collaboration, investment, and talent development, and reinforcing Thailand’s position as a leading destination in the digital entertainment sector,” said Asst. Prof. Dr Nuttapon Nimmanphatcharin, President/CEO of Thailand’s Digital Economy Promotion Agency or depa.
“With its home in Germany and satellites in Asia and South America, gamescom has become the biggest global event brand of the games industry. Joining forces between gamescom asia and Thailand Game Show will take the event to the next level and offer the community a more extensive programme. Thank you to the teams on both sides and also to our governmental partners in Thailand for making this possible,“ said Felix Falk, Managing Director of game – The German Games Industry Association, Co-host and brand owner of gamescom.
This exciting partnership is a testament to the growth and dynamism of the region’s gaming landscape, offering unparalleled opportunities for networking, knowledge exchange, and entertainment. Attendees can look forward to a multifaceted event featuring a dedicated business area, expert-led industry gaming conference sessions, and a vibrant entertainment area showcasing the latest AAA titles, indie games, esports tournaments, cosplay, exclusive showcases, and live experiences.
The partnership is spearheaded by leaders in the gaming and events industry:
· Koelnmesse: One of the world’s leading trade fair organisers, with more than 80 events annually across several countries, including gamescom, gamescom asia, and gamescom latam.
· Show No Limit: Co-organising the event with Online Station, Show No Limit is the founder of Thailand Game Show, the biggest game exhibition in Thailand, and the company behind the success of BT beartai, a leading tech media in Thailand.
· game: The German Games Industry Association, uniting the entire video game ecosystem, from development studios and publishers to esports event organisers, educational institutions and other related entities. game is the brand owner and co-organiser of gamescom.
gamescom asia x Thailand Game Show will have strategic support from key government bodies in Thailand, such as depa, Thailand’s Digital Economy Promotion Agency, as well as the main industry body, the Thailand Game Software Industry Association (TGA).
gamescom asia x Thailand Game Show will take place at Queen Sirikit National Convention Center, Bangkok, Thailand, from 16 to 19 October 2025. For more information, visit gamescom.asia or follow gamescom asia on Facebook, Instagram, X, YouTube, Discord, TikTok, and LinkedIn.
